Predictably Irrational LP

Filename: predictably-irrational-lp.pdf
ISBN: 0061468800
Release Date: 2008-02
Number of pages:
Author: Dan Ariely
Publisher: HarperLuxe

Download and read online Predictably Irrational LP in PDF and EPUB An upbeat cultural evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly. (Economics)


Denken hilft zwar n tzt aber nichts

Filename: denken-hilft-zwar-n-tzt-aber-nichts.pdf
ISBN: 9783426402092
Release Date: 2010-06-16
Number of pages: 320
Author: Dan Ariely
Publisher: Droemer eBook

Download and read online Denken hilft zwar n tzt aber nichts in PDF and EPUB Die Logik der Unvernunft Wie gehen wir mit Geld um? Was bedeutet es uns? Warum sind so viele Menschen bereit, sich hoffnungslos zu verschulden? Und was treibt Banker, den Kollaps unseres Finanzsystems zu riskieren? In der erweiterten Neuausgabe seines internationalen Bestsellers zeigt Dan Ariely, wie unsere Entscheidungen gelenkt werden und weshalb wir in vielen Lebenssituationen zu unserem eigenen Nachteil handeln. »Ein ebenso amüsantes wie lehrreiches Buch.« Der Spiegel Denken hilft zwar, nützt aber nichts von Dan Ariely: im eBook erhältlich!


Dog Food Logic

Filename: dog-food-logic.pdf
ISBN: 9781617811463
Release Date: 2014-02-12
Number of pages: 248
Author:  Linda P. Case, M.S.
Publisher: Dogwise Publishing

Download and read online Dog Food Logic in PDF and EPUB Choosing the right dog food in a world with too many choices
Walking down the dog food aisle in a pet supply superstore can present you with an overwhelming number of choices. Reading about dog food on the internet can make your head spin with so many opinions and stories. And judging the content that you find on dog food packaging can be confusing and misleading. How can the average dog owner make an informed choice in accordance with her dog’s age, size and condition? In her latest book, author Linda Case describes how to make logical, evidence-based decisions for what to feed your dog amid all the options available.

You will learn
• How pet food marketers appeal to your emotions to persuade you to buy a particular type of dog food.
• To distinguish between scientific, evidence-based information and the anecdotal evidence which is so pervasive—and often misleading—in the dog food arena.
• Is there a scientific basis for dog foods designed specifically for puppies, senior dogs, canine athletes—even various breeds of dogs?
• How to read and evaluate all of the material included on a typical package of dog food from the ingredients and label claims (“Natural,” “Anti-Oxidant,” “Low Fat”),to the Nutrient Analysis and Nutritional Adequacy statements.
• How to avoid choice paralysis and the cognitive traps that can interfere with clear decision making.

What experts are saying about Dog Food Logic
Pet food is like a religion for many—but now those strong emotional ties can be backed up with fact. Linda Case separates fact from fiction, explains the complex terms and offers a guide to pet nutrition in simple to comprehend language. Unlike other books on this topic, there is no agenda here—except to present facts and then allow pet owners to make their own logical conclusions, letting the kibble drop where it may.
Steve Dale, CABC, columnist Tribune Content Agency; radio host Black Dog Radio Productions and WGN Radio (Chicago); contributing editor USA Weekend; special correspondent Cat Fancy; author Good Cat!

Dog Food Logic is the indispensable guide to the science behind canine nutrition that will help us to make wise, well-informed choices about how and what we feed our dogs. It takes the fear out of trying to understand proper nutrition and will empower us to determine what is best for the health of our dogs.
Claudia Kawczynska, Founder and Editor-in-chief of The Bark

Don’t read this book if you want someone to tell you what to feed your dog. This is a book for people who want to learn, in a reasoned and thoughtful way, how to figure it out for themselves. Dog Food Logic goes way beyond the usual textbook list of nutritional requirements to cover the pet food industry in all its glory: the history, the business, the marketing, and best of all, the science. Case deftly navigates the most controversial topics in pet food and presents the big picture without interjecting judgment about what approach is best. There’s something here for everyone: pet care professionals and dog lovers alike will learn something new from this informative, easy to read, and well researched book.
Jessica Vogelsang, DVM, CVJ, author, speaker, and CEO of Pawcurious Media


The Irrational Bundle

Filename: the-irrational-bundle.pdf
ISBN: 9780007529575
Release Date: 2013-04-04
Number of pages: 960
Author: Dan Ariely
Publisher: HarperCollins UK

Download and read online The Irrational Bundle in PDF and EPUB Dan Ariely's three New York Times bestselling books on his groundbreaking behavioral economics research, Predictably Irrational, The Upside of Irrationality, and The (Honest) Truth About Dishonesty, are now available for the first time in a single volume.


Unerkl rlich ehrlich

Filename: unerkl-rlich-ehrlich.pdf
ISBN: 9783426416679
Release Date: 2012-10-01
Number of pages: 360
Author: Dan Ariely
Publisher: Droemer eBook

Download and read online Unerkl rlich ehrlich in PDF and EPUB Täglich täuschen wir Kollegen und Bekannte. Aber es ist doch erstaunlich, dass wir weit weniger schwindeln, als wir eigentlich könnten. Dan Ariely eröffnet eine völlig neue Sichtweise auf unser Verhalten und erklärt, warum wir trotz aller lockenden Vorteile keine notorischen Falschspieler sind.


The Perfect Meal

Filename: the-perfect-meal.pdf
ISBN: 9781118491027
Release Date: 2014-07-10
Number of pages: 424
Author: Charles Spence
Publisher: John Wiley & Sons

Download and read online The Perfect Meal in PDF and EPUB The authors of The Perfect Meal examine all of the elements that contribute to the diner?s experience of a meal (primarily at a restaurant) and investigate how each of the diner?s senses contributes to their overall multisensory experience. The principal focus of the book is not on flavor perception, but on all of the non-food and beverage factors that have been shown to influence the diner?s overall experience. Examples are: the colour of the plate (visual) the shape of the glass (visual/tactile) the names used to describe the dishes (cognitive) the background music playing inside the restaurant (aural) Novel approaches to understanding the diner?s experience in the restaurant setting are explored from the perspectives of decision neuroscience, marketing, design, and psychology. 2015 Popular Science Prose Award Winner.


Die Bestimmung Letzte Entscheidung

Filename: die-bestimmung-letzte-entscheidung.pdf
ISBN: 9783641091378
Release Date: 2014-03-24
Number of pages: 512
Author: Veronica Roth
Publisher: cbt Verlag

Download and read online Die Bestimmung Letzte Entscheidung in PDF and EPUB Die Fraktionen haben sich aufgelöst und Tris und Four erfahren, dass ihr ganzes Leben eine Lüge ist: Es gibt eine Welt außerhalb ihrer Stadt, außerhalb des Zauns. Für Tris und Four steht fest, dass sie diese neue Welt erkunden wollen. Gemeinsam. Doch sie müssen erkennen, dass die Lüge hinter dem Zaun größer ist, als alles, was sie sich vorstellen konnten, und die Wahrheit stellt ihr Leben völlig auf den Kopf. Als Tris dann auch noch die letzte Entscheidung treffen muss, kommt alles ganz anders als gedacht ... Der atemberaubende Abschluss der Trilogie.


Schnelligkeit durch Vertrauen

Filename: schnelligkeit-durch-vertrauen.pdf
ISBN: 9783897499089
Release Date: 2009
Number of pages: 370
Author: Stephen M. R. Covey
Publisher: GABAL Verlag GmbH

Download and read online Schnelligkeit durch Vertrauen in PDF and EPUB Vertrauen bildet die Grundlage für alle Beziehungen und jede Form der Kommunikation, für alle Individuen, Unternehmen, Organisationen und Zivilisationen rund um den Globus. Mangelndes Vertrauen zerstört auch die erfolgreichsten Unternehmen, die mächtigste Regierung und die florierendste Wirtschaft. Trotz der offensichtlich immensen Macht von Vertrauen spielt es im realen Geschehen kaum eine Rolle und gehört wohl zu den am meisten unterschätzten Faktoren unserer Wirtschaft und Gesellschaft. Stephen M. R. Covey zeigt in seinem viel beachteten Buch „Schnelligkeit durch Vertrauen“, dass Vertrauen kein weicher Faktor ist, sondern ein pragmatischer und realer Wert, den man erschaffen und zur Handlungsgrundlage machen kann. Er präsentiert konkrete Vertrauensregeln und Prinzipien und zeigt, wie auf allen Ebenen eines Unternehmens Vertrauen aufgebaut, gelebt und gefördert werden kann. Seine These: Vertrauen ist eine Schlüsselkompetenz und ein Art Teilchenbeschleuniger für die Wirtschaft.


Schnelles Denken langsames Denken

Filename: schnelles-denken-langsames-denken.pdf
ISBN: 9783641093747
Release Date: 2012-06-27
Number of pages: 624
Author: Daniel Kahneman
Publisher: Siedler Verlag

Download and read online Schnelles Denken langsames Denken in PDF and EPUB Intuition oder Vernunft? - Menschliches Verhalten und das Verständnis von Wirtschaft Wie treffen wir unsere Entscheidungen? Warum ist Zögern ein überlebensnotwendiger Reflex, und was passiert in unserem Gehirn, wenn wir andere Menschen oder Dinge beurteilen? Daniel Kahneman, Nobelpreisträger und einer der einflussreichsten Wissenschaftler unserer Zeit, zeigt anhand ebenso nachvollziehbarer wie verblüffender Beispiele, welchen mentalen Mustern wir folgen und wie wir uns gegen verhängnisvolle Fehlentscheidungen wappnen können.


Fair Pay Fair Play

Filename: fair-pay-fair-play.pdf
ISBN: 0470612851
Release Date: 2010-05-27
Number of pages: 200
Author: Robin A. Ferracone
Publisher: John Wiley & Sons

Download and read online Fair Pay Fair Play in PDF and EPUB A timely look at how to evaluate and determine executive pay Recognized as the leading expert on executive compensation, Robin Ferracone combines her own 20 years of experience with interviews with executives and compensation committees to provide a clear examination of and guidance on determining pay packages, actions, and designs. and Over the past 25 years, the author has created a database of executive pay across 44,000 companies, broken down by company performance, company revenue and industry. Using this data, the author provides boards and individuals evaluating executive pay with the ability to analytically determine an appropriate compensation package. Provides real-life stories, perspectives, and insights from thought leaders on executive compensation Contains interview with compensation committee members, executives, academicians, government leaders, and shareholder activists Research based on 44,000 companies broken down by performance, revenue and industry Offers a timely resource on a hot button topic.


Proceedings of the 7th World Conference on Mass Customization Personalization and Co Creation MCPC 2014 Aalborg Denmark February 4th 7th 2014

Filename: proceedings-of-the-7th-world-conference-on-mass-customization-personalization-and-co-creation-mcpc-2014-aalborg-denmark-february-4th-7th-2014.pdf
ISBN: 9783319042718
Release Date: 2014-01-28
Number of pages: 560
Author: Thomas D. Brunoe
Publisher: Springer Science & Business Media

Download and read online Proceedings of the 7th World Conference on Mass Customization Personalization and Co Creation MCPC 2014 Aalborg Denmark February 4th 7th 2014 in PDF and EPUB The MCPC 2014 is a multi‐track conference featuring a combination of high profile keynotes with expert talks, panel discussions, paper sessions, workshops, receptions, and much more. While it is devoted to sharing and discussing the latest research in the field, the MCPC conference has a strong focus on real life applications. Since its beginning, the MCPC conference has had an equal share of participants, practitioners and academics/researchers. This makes the MCPC conference truly unique among many conferences. It strives to connect MCPC thinkers, first movers, entrepreneurs, technology developers, and researchers with people applying these strategies in practice. Twenty years ago Mass Customization was acknowledged as the ”New Frontier in Business Competition”. Ever since, industry has been applying the concept and researchers have developed the topic into a well-established research area and businesses have formed new strategies. More knowledge, methods and technologies are available now than ever before. Along with general Mass Customization topics, this conference addresses Mass Customization from a historical perspective, looking at both mass customization in the past 20 years and towards the new frontiers in the 20 years to come. This book presents the latest research from the worldwide MCPC community bringing together the new thoughts and results from various disciplines within the field.


Iccws 2015 The Proceedings of the 10th International Conference on Cyber Warfare and Security

Filename: iccws-2015-the-proceedings-of-the-10th-international-conference-on-cyber-warfare-and-security.pdf
ISBN: 9781910309964
Release Date: 2015-02-24
Number of pages: 558
Author: Jannie Zaaiman
Publisher: Academic Conferences Limited

Download and read online Iccws 2015 The Proceedings of the 10th International Conference on Cyber Warfare and Security in PDF and EPUB These Proceedings are the work of researchers contributing to the 10th International Conference on Cyber Warfare and Security ICCWS 2015, co hosted this year by the University of Venda and The Council for Scientific and Industrial Research. The conference is being held at the Kruger National Park, South Africa on the 24 25 March 2015. The Conference Chair is Dr Jannie Zaaiman from the University of Venda, South Africa, and the Programme Chair is Dr Louise Leenen from the Council for Scientific and Industrial Research, South Africa.


Health Care Management and the Law

Filename: health-care-management-and-the-law.pdf
ISBN: 9781284117349
Release Date: 2017-03-02
Number of pages: 830
Author: Donna K. Hammaker
Publisher: Jones & Bartlett Learning

Download and read online Health Care Management and the Law in PDF and EPUB Health Care Management and the Law-2nd Edition is a comprehensive practical health law text relevant to students seeking the basic management skills required to work in health care organizations, as well as students currently working in health care organizations. This text is also relevant to those general health care consumers who are simply attempting to navigate the complex American health care system. Every attempt is made within the text to support health law and management theory with practical applications to current issues.


A Blueprint for a Safer Planet

Filename: a-blueprint-for-a-safer-planet.pdf
ISBN: 9781409076216
Release Date: 2009-04-02
Number of pages: 256
Author: Nicholas Stern
Publisher: Random House

Download and read online A Blueprint for a Safer Planet in PDF and EPUB * Further substantial climate change is unavoidable and the risks to the natural world, the economy and our everyday lives are immense. The way we live in the next thirty years - how we invest, use energy, organise transport and treat forests - will determine whether these risks become realities. * Although poor countries - the least responsible for climate change - will be hit earliest and hardest, all countries must adapt to the effects: hurricanes and storms strike New Orleans and Mumbai; flooding causes devastation in England and Mozambique; droughts occur in Australia and Darfur; and sea level rise will affect Florida and Bangladesh. * Lord Stern, author of the Stern Review on the Economics of Climate Change and former Chief Economist at the World Bank, is the world's leading authority on what we can do in the face of such unprecedented threat. Action on climate change will require the greatest possible international collaboration, but if successful will ensure not just our future, but our future prosperity. * Focusing on the economic management of investment and growth from the perspective of both adaptation and mitigation, Stern confronts the most urgent questions facing us now: what is the problem? What are the dangers? What can be done to reduce emissions, at what cost? How can the world adapt? And what does all this mean for corporations, governments and individuals? * A Blueprint for a Safer Planet provides authoritative, inspirational, and hopeful, answers.


Sommer 1927

Filename: sommer-1927.pdf
ISBN: 9783641120191
Release Date: 2014-10-13
Number of pages: 640
Author: Bill Bryson
Publisher: Goldmann Verlag

Download and read online Sommer 1927 in PDF and EPUB 1927. Ein Sommer der ein ganzes Jahrhundert prägte Es ist die Geschichte eines Sommers, und doch ist es so viel mehr. Das Jahr 1927 ist für Amerika entscheidend auf dem Weg zur Weltmacht. Es sind die goldenen Zwanziger: der Aktienmarkt boomt, das Fernsehen wird erfunden, die Filme sind nicht mehr stumm, und verrückte Pläne entstehen, wie der, vier Köpfe in den völlig unzugänglichen Mount Rushmore zu meißeln. Es ist die Zeit, in der ein junger Flieger namens Charles Lindbergh Ruhm und Ehre erlangt, aber auch die des Al Capone und des größten Schulmassakers aller Zeiten. Und in diesen Monaten werden durch fatale Entscheidungen die Weichen für die bevorstehende Weltwirtschaftskrise gestellt. Bill Bryson erzählt davon so spannend, als sei es eine unglaubliche Abenteuergeschichte, voller erstaunlicher geschichtlicher Momente aus der Zeit, als Amerika erwachsen wurde ...